If you’ve arrived at this post, you’re probably wondering how quickly Google updates search engine rankings.
Suppose you created a brand new domain – a .com – and you wanted to see where it showed up for a search term. Do you wait one week ? Two? Just how quickly will my website show up in Google search for a keyword or search phrase?
The answer is: Google is updating on a very immediate basis. Some new websites will appear in search results almost as soon as they are created. The graphic below illustrates approximately how quickly indexation occurs.
Case Study: The Website Planning Tool Site
For example, our own new site, Websiteplanningtool.com, has been on the web just one day from the date this post was published (7/6/15).
This means in less than 24 hours, Google has listed it in search results for a term. It isn’t on the first page for the term, but it is showing up nonetheless.
The website we created is using SEO Ultimate WordPress plugin with minimal settings changes. It contains the keyword search term in the header, page titles and has some simple interlinking – without any backlinks built.
- Exact Match Domain Name Shows Up In Results In Less Than 24 Hours
- Refresh Rate on Search Rankings is Very Immediate
- Exact Match Domain uses exact search phrase
- Optimization of search terms used and SEO Ultimate WP Plugin used with standard settings
- Popular free WP theme used and customized
- About 10 pages published initially
- Submitted site map xml URL to Google Webmaster tools
This should be an encouragement to anyone who thought it takes a month or three to begin ranking for a term.
If you are still not ranking for a particular term, consider optimizing your website for readers – not the search engine. The Google search algorithms have had significant learning advances and may soon, if they are not already, be utilizing some form of artificial intelligence to cater search results to get a specific answer to each unique user.
Optimizing for Low Bounce Rates – A Search Engine Ranking Metric
Some basic optimization practices you should apply to your new website:
- Use keyword search terms that are commonly or uncommonly used – for example, those registering in Google’s free Keyword Planner research suite.
- Use keywords and search terms in post titles and some headers. Don’t over do it.
- Use synonyms naturally for the terms you wish to rank for / the subject you wish your site to be known for.
- Use a site map and submit the site map to Google Webmaster tools immediately after creating the initial pages of your website.
- Use SEO Ultimate WP plugin it is comprehensive, simple and effective.
- Interlink to other pages and posts appropriately and frequently within your posts. 5-10 links average per post is good enough.
- Link to other sites which are relevant.
- Use keywords in alt tags and describe the image effectively.
- Reduce clutter on your web page and use a clear structure, for efficient and fast communication.
- Check site speed: Ensure your web page is not bogged down by WordPress plugins or a slow host.
- Keep blogging daily, weekly or monthly. Frequent, fresh and valuable posts with excellent titles will be poised to rank faster.